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Is SEO Dead? Not so fast. Here’s Why Search is More Relevant Than Ever

Let's debunk the myth of SEO being dead and explore how search is evolving to prioritize user experience and expertise. Learn how to adapt your SEO strategy for a conversational future with Google SGE, target zero-click searches, and build brand authority.

Five Red Flags When Hiring an SEO Consultant

Avoid shady SEO tactics! Learn how to identify red flags & choose a consultant who can boost your website traffic ethically and achieve long-term results.

How to Resolve Common Google Search Console Errors in Squarespace

How to Fix Goole Search Console Errors in Squarespace
Google Search Console errors got you stumped? This guide simplifies common issues like 404 errors and "excluded" flags. Learn how to fix redirects, check indexing, and potentially improve your site's overall quality for better search visibility.

6 Ways Your Website Design May be Hurting Your SEO (and how to fix it)

We break down how your website's design may be holding you back in Google. Learn about common mistakes and fixes you can make right away.

The Savvy Financial Advisor’s Guide to Search Engine Optimization

Green and White graphic with a notebook reading "I have a Plan" in the middle
If you're a financial advisor, search engine optimization is one of the best marketing tactics you can use to attract well-qualified clients. Learn how to get the best ROI for your SEO in this practical guide to SEO strategies.

Do images matter for SEO?

Purple and gold background with a camera in the foreground.
Discover best practices for helping your photos, infographics, and charts show in in Google search and increase your rankings.

Does SEO work for coaches & is it right for your coaching business?

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Dig into our guide to understanding the unique questions coaches need to answer about search engine optimization.

The No-Nonsense Guide to Hiring an SEO Expert in 2023

How to Hire an SEO Expert in 2023: a No-Nonsense Guide
If you're focused on increasing your visibility online, growing your revenue, or diversifying your lead generation, SEO is likely a piece of the marketing puzzle. But how to you hire the right search strategist for you? We break down all ten steps.

Creating Audience Connection with Lead Magnets

Watch the replay of our Community Conversation on how to create better audience connections through your lead magnets.

Three Simple Answers to Common SEO/Google Questions

Simple Answers to Common Google Questions in SEO
Wonder why Google is rewriting your page titles? Curious about why your rankings suddenly dropped? Sarah answers these questions and more!

Data Analytics for Nonprofits: What website data nonprofits should measure and the best analytics software for charities

Nonprofit Website Analytics
Are you a business owner wondering how to track visitors to your website so you can make data-informed marketing decisions? Our marketing manager breaks down this plain English explanation of web analytics.

The Fundamentals of Website Analytics: Why They Matter, What to Measure, and How to Use Ethical Analytics Tools

Understanding Web Analytics
Are you a business owner wondering how to track visitors to your website so you can make data-informed marketing decisions? Our marketing manager breaks down this plain English explanation of web analytics.

Case Study: Using SEO and content strategy to drive the right traffic

SEO as a Marketing Funnel in Squarespace
Wondering how to use SEO on your Squarespace website to get found by better clients? Read our case study about how our client leveraged search to attract qualified leads.

One Thousand Percent

Did you know that SEO drives 1000% more traffic than organic social media?

YouTube as a Search Engine

Discover how YouTube is a search engine and how by leveraging search in YouTube, subject matter experts can say goodbye to social selling and hello to a sustainable sales funnel for problem-aware clients.

Keyword Research for the Real World

Have you ever wondered: "How do I do keyword research?" Sarah dives into this complex question!

Grab your updated Squarespace SEO Guidebook!

Mockup of SEO Guidebook for Squarespace SEO
We've updated our popular Squarespace SEO Guide. Download your totally free copy today!

All About SEO

In September 2020, our team took part in a discussion about search engine optimization and answered some of the most common questions we hear, especially about Squarespace websites.

FAQ: Squarespace Search Engine Optimization (including 7.1)

Got Squarespace SEO questions? We've got answers!

Three Simple Reasons Why Your SEO Sucks

Wondering why Google isn't seeing your website? Sarah breaks down three quick fixes that may help!

The Expert You need

"I needed to build the SEO from the ground up for my new website. Sarah‘s expertise in SEO strategy was evident at our first initial inquiry email. She demonstrated her knowledge before during and after the SEO audit and call. During our call Sarah completed many of the essential tasks needed to begin optimizing my website. The remaining tasks that I am to complete independently are not overwhelming and Sarah gave me a complete clear and concise instructions. I’m really happy I chose Sarah and will continue to work with her in the future. I highly recommend Sarah - she is exactly the SEO expert you need."

— Charlotte Fiorito, Photographer (San Francisco, USA)

Fully booked out

"I'm a web designer and marketer and wouldn't be nearly as clever as I am without regular doses of 'Sarah Sanity'. Sarah's search-first strategies and human-centred SEO outlook are a refreshing combination of simple, smart and achievable. I've been a very happy recipient of Sarah's consulting services for designers for years now. Sarah's business mentoring is an essential part of my process and always helps to give me clarity when I'm stuck in the weeds or overwhelmed."

— Nic Sidoti, Designer (Sidney, Australia)

“This was the best thing to help my business. Sarah Moon & Co is completely responsible for all of this growth. Thank you, I couldn’t have done it without you!”
– Dr. Shaheen Khosla
What's your next marketing move?
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Founded in 2008, Sarah Moon & Co is a Portland, Oregon-based boutique SEO-first marketing & business strategy firm that helps audacious change-makers, thought-leaders, and transformational causes get found and make an impact. SM&Co is one of the original Squarespace Specialists, and the original marketing studio to optimize SEO services for Squarespace users. 

If you’re ready for a business-savvy marketing strategist that believes in your vision, you’ll love partnering with us.

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Website Designed In House by SM&Co | Branding by Creative Allure Design
Fueled by Barry’s Tea ☕️ & Our Favorite Portland Coffee Shops
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