Business-Savvy Marketing & SEO Consulting
Always Handcrafted for Humans, by Humans
Stop shouting into the void. Build an authority ecosystem that works even when you aren't.
Most marketing is a hamster wheel of post and hope. Instead, I help best kept secret consultants and innovative businesses engineer a sustainable marketing engine through high-level marketing strategy and purposeful search engine optimization.
We say goodbye to the sleaze, misalignment, and overwhelm that’s all too common in modern business culture and focus instead on what’s aligned and effective. Using a unique mix of qualitative and data-informed strategies known as the Alignthority® method, I meet you right where you’re at and tailor a solution that meets your goals and capacity.
Ready to boost your impact, own your voice, and grow your business?
Then you’re in the right place.
For every client, we leverage our signature Alignthority® system, which combines authority-building strategy with aligned marketing tactics to hand-craft a marketing ecosystem that works for you on repeat.
Most modern marketing strategies aren’t designed for folks like you and me.
The hard truth is that most are created for massive corporations with massive ad budgets, giant staffs, and nearly limitless resources, while small businesses, consultants, coaches, and other experts are left feeling that the advice they’re given just doesn’t fit—and they’re right, it doesn’t. Marketing didn’t work? This is precisely why: It wasn’t meant for you.
We have two choices: we can struggle to force our businesses into an ill-fitting mold, or we can reinvent a system that works for us and allows us to thrive. I don’t know about you, I prefer door number two.
This is why I developed the Alignthority® System.
Let’s Turn Your Expertise Into Your Marketing Competitive Advantage—Without Stress, Overwhelm, or an Astronomical Ad Spend
I don’t want your brilliance to disappear in the social media scroll, never to be seen again.
My Alignthority® marketing and SEO system leverages the power of data analysis and research mixed with strategic creativity to build your authority, on your terms. I use a clear, yet flexible, pathway containing three core actions: Clarify, Create, and Cultivate.
Think of the Alignthority® method as an antidote to today’s invisible, bot-generated marketing.
“Sarah Moon has a way of bringing out in you the thing that has always been in your head, but you probably didn’t have the words to verbally express. She has a way of framing it so you go, “Yes, that’s what I’ve been trying to say!””
Discover Your Path: Marketing & SEO Consulting
Work with Sarah to align your business strategy with a modern, post-keyword visibility plan. Most clients start with one of the following paths.
Path 1: The Alignthority®
Strategy Session
The Quick Win Marketing Consultation
Best for: A high-impact gut check or solving a specific marketing roadblock.
The Experience: One hour of actionable, "ask me anything" consulting. No fluff, no long-term commitment—just expert insight into your pricing, content strategy, or business development.
Add Voxer asynchronous consulting to round out your strategy session to make faster progress together.
Path 2: The Alignthority®
SEO Roadmap
The Strategic SEO Blueprint
Best for: Established founders and “best-kept secret” experts ready to stop chasing algorithms and start leading the conversation.
The Experience: A focused, 30-day intensive that moves your brand into the post-keyword era, reaching search engines from Google to LLMs. We take a 360º view of your website to architect a visibility plan that aligns with your actual revenue goals.
To ensure the deep-dive strategic focus my clients deserve, I only accept two new Roadmap clients each month.
Path 3: The Alignthority®
Strategy Sprint
The Deep Business & Marketing Pivot
Best for: Founders making a major pivot, rebuilding offers, or developing a new framework.
The Experience: A 6-week “idea incubator.” We move through three deep-dive intensives to clarify your mission, create a search-optimized content plan, and cultivate a business model that feels joyful to deliver. Tailored to your goals, we adjust the areas of focus to create a bespoke strategy just for you.
Because this work is so collaborative, I only book one new Strategy Sprint client per month.
“Sarah Moon is the best marketer and SEO strategist I know. She has given me grounded strategies that helped me attract qualified leads and repel everyone else. As a coach, it’s paramount that I only sell to people who are ready and she has helped me structure my offers and message in such a way that calls up those people who are ready to take action.”
Meet Your Strategist, Sarah Moon
Thought Partner. Marketing Consultant. SEO Expert. Authority Coach. Business Strategist. Trusted Advisor.
I play a bunch of different roles for my clients, and those are just some of the titles clients have given me. The title that fits shifts all the time, depending on what my clients need to reach their goals—and that’s part of the fun.
I’ve been running Sarah Moon Consulting since 2008. In that time, my team and I have been fortunate to work with an inspiring range of clients, including National Book Award winners, international nonprofits, MacArthur “Genius” Grant awardees, Emmy nominees, and proud “Best of Portland” recipients—and everything in between, including entrepreneurs like you.
My approach is informed by a deep toolkit, including my background as a college-level instructor and communications director in the public and private sectors. I’ve seen the power of strategic, search-driven content marketing exponentially grow businesses for nearly two decades, and I’m excited to share those methods to help you build your own authority.
I’m excited to share my methods with you and support you in your journey to becoming an authority—whatever that means to you.
My promise: 100% human intelligence. No LLM-generated strategies. Just 20 years of human expertise.
— My Marketing Consulting Client Stories —
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![Sarah Lobkovich, OKR Strategist, Sitting at a Table]()
How Sara amplified her business by embracing her vision with Spark Sessions
Meet Sara Lobkovich, an OKR Strategist, thought leader, and Spark Sessions client who diversified her marketing and leaned into her authenticity following our work together.
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![Jamar Diggs]()
How Jamar landed a Fortune 500 company client with Spark Sessions
Meet our client Jamar Diggs, a YouTube Marketing Strategist and one of Sarah’s Spark Session’s clients. Learn how she facilitated his framework development and transitioned from agency owner to in-demand consultant.
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![Smiling person sitting on desk in office with clock on wall, bookshelves, and lamp.]()
How the Alignthority® Accelerator Helped Natalie Double Her Revenue
Meet Natalie Bullen, founder of Unapologetic Wealth and one of our Alignthority™ Accelerator clients. Learn how she used her experience in the Accelerator to get clarity on her message without compromising what already worked.
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![Nic SIdoti]()
How Nic learned to love her business again with Spark Sessions
Learn how developing a business and marketing framework helped Nic, a website designer, create a new spark in her business.
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![Nequosha Anderson]()
How Spark Sessions Helped Nequosha Surface the Brilliance Within
Learn how Spark Sessions helped attorney Nequosha Anderson discover the brilliance within her firm.
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![Sasha Patpatia Photo]()
How transforming her business reignited Sasha’s creative practice
Meet Sasha Patpatia, a coach and artist who developed a framework and new services suite as a business coaching client.
