In Oct 2021 we hosted our friend and client Jamar Diggs for a conversation about YouTube as a search engine and how by leveraging search in YouTube, subject matter experts can say goodbye to social selling and hello to a sustainable sales funnel for problem-aware clients.
Watch an except below (and subscribe to the SM&Co YouTube Channel to get all of our videos right away).
Highlights from the Community Conversation include:
- How creatives can use YouTube to attract their ideal clients
- Jamar’s favorite tricks for quickly producing quality YouTube videos
- The best strategy for creating the right content that will show up in search
- Why “behind the scenes” and other “fluff” content won’t help you
- The exact search optimized video series structure Jamar uses with his clients