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About Sarah Moon & Co

Sarah Moon
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Sarah Moon, Founder & CEO

Sarah’s (she/her) the founder, strategist and, well, boss of #allthethings and oversees our creative and strategic work. She also writes our weekly no-nonsense newsletter about ethical marketing, communicating more effectively online, and practical tips for running a business in our weird modern world. Sarah is based in Portland, Oregon.

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Joshua Moon, Program Director

It’s a family business around here—Josh (he/him) joined Sarah in the business in 2014 after a career in higher education. Josh manages our training programs and loads of behind the scenes “stuff.” He is a partner in the business and lends a hand with strategy, manages our education/training programs, and helps with big-picture project management. Josh also makes sure we’re properly caffeinated. 

He’s an avid woodworker and home cook and recently realized a lifelong dream of trying falconry at the Ireland’s School of Falconry. 

Josh is based in Portland, Oregon.

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Andrea Shirey, Marketing Project Manager

Andrea (she/her) joined SM&Co in 2021 and is a veteran in the nonprofit marketing world. Her expertise encompasses creating compelling content and developing sustainable systems to move organizations forward. 

Andrea is based in West Virginia.

Meet the Pups of SM&Co
HRH Lady Fiona Moon, Duchess of Hedgehogs(Owned by Sarah & Josh)

Fiona's the more serious member of our pack. She loves long walks, beach trips and hikes through Hoyt Arboretum. Fiona's never met a human who wasn't immediately her BFF. She wishes her little brother would chill out.

Malachy Moon (OWNED BY SARAH & JOSH)

The puppy of the crew, Mally, is an energetic dude who, along with Sarah, trains in Rally Obedience and dog tricks competition. He also an avid disc dog and is a wiggle monster. His favorite hobbies are chasing squirrels and bugging his big sister.

Kai Shirey (Owned by Andrea)

The newest pup on the team, Kai, is an Australian Labradoodle who loves to walk (so many walks!), prefers chase over fetch, and is known to make regular appearances on Zoom calls. He’s annoyed by his cat siblings, fascinated by the family hamster, and never passes up the opportunity for attention from strangers.

Get our free asset inventory guide & template!

One of the biggest challenges many of our clients have is streamlining their systems. The first step in that direction is creating an asset inventory. We’ve developed a guide and template to make that process so much easier. Grab it at the link below.