Metrics aren’t everything but they are important.
Unfortunately, BS marketers have convinced many people that the most important metrics—the way to measure impact—is in followers and number of sales. We know that’s just a tiny fraction of the story, and that your metrics need to be fully aligned with your goals, mission and purpose. How are you tracking and analyzing yours?
Are you a business owner wondering how to track visitors to your website so you can make data-informed marketing decisions? Our marketing manager breaks down this plain English explanation of web analytics.
Are you a business owner wondering how to track visitors to your website so you can make data-informed marketing decisions? Our marketing manager breaks down this plain English explanation of web analytics.
We dive into the real numbers behind social media vs newsletter audiences. Which has the best return on investment for online marketers?
Stop defining your success by others’ benchmarks!
Have you ever felt like you’re creating content, knocking out blog posts, posting on Youtube, Instagramming, whatever but you don’t know if anyone is even listening?
Have you ever felt like you’re creating content, knocking out blog posts, posting on Youtube, Instagramming, whatever but you don’t know if anyone is even listening?
It’s been a year since we worked together, and I just looked at my numbers: my traffic has increased 900% and my revenue doubled!
– Consulting Client –
Founded in 2008, Sarah Moon & Co is a Portland, Oregon-based boutique SEO-first marketing & business strategy firm that helps audacious change-makers, thought-leaders, and transformational causes get found and make an impact. SM&Co is one of the original Squarespace Specialists, and the original marketing studio to optimize SEO services for Squarespace users.
If you’re ready for a business-savvy marketing strategist that believes in your vision, you’ll love partnering with us.
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