Strategy Blog
Explore perspectives on marketing and business strategy and how your website, SEO, thought leadership, and streamlined pricing position you to make massive impact, while building your authority on your terms.
What are the options for membership-based websites?
Planning to launch a membership website and wondering about the best platforms to pair with your Squarespace or WordPress Website? Our website strategist is here to guide you!
Can a quiz help your business? A review of Interact's quiz-building software.
We took Interact, a quiz tool for building your email newsletter list, for a spin. Is this tool right for you?
Is Squarespace good for SEO?
Squarespace isn't magically going to solve your search engine optimization concerns—but no platform will. It's all in how you use your website and your content marketing strategy.
Is Squarespace right for your foundation, charity or nonprofit organization website?
Planning a website for your foundation, charity or non-profit organization? Discover if Squarespace is the right web platform for you with these simple questions!
Three Easy Ways to Improve Your Squarespace Website's SEO
Discover three easy ways to boost your Squarespace website's search engine optimization (SEO).
From Squarespace Specialist Sarah Moon + Co.
Squarespace Hosts White Supremacist Websites
Squarespace needs to stop hosting white supremacist websites--now.
Duet Plastic Surgery Squarespace Website Wins Gold Hermes Creative Award
Awards aren't as awesome as happy clients, but they sure are nice! I'm super thrilled to announce that the website I designed for the awesome doctors of Duet Plastic Surgery (which included a slick brand overhaul) recently won a Gold Hermes Award from the Association of Marketing and Communications Professionals. Cool, right?
What Squarespace Users (Bloggers Especially!) Should Know About Internal Site Search
Curious about what happens when someone searches inside your Squarespace site? Let's take a look at the limits & best practices for blogs, shops & more.
Squarespace Website Design & Branding for Duet Plastic Surgery
Introducing Duet Plastic Surgery's new website built on Squarespace's Developer platform. This is a vibrant website for a medical practice based in Palo Alta, California that also included branding and copywriting.
Planning Your Portfolio Website: 3 Fool-Proof Website Outlines to Use Right Now
When Kath and I first started thinking about launching Design in a Day, I looked back at my notes from the portfolio website class I taught at PNCA for many years. I had a handful of "cheat sheets" to help students who were stuck figuring out their site's structure.
Digging these back out, I found three that my students referred to over and over again.
#1 Just the Work, Please
I love this all-business approach to websites for creative folks. With this outline, we put the work at the center of the site, using it as the key visual on the homepage. Here's what this site outline, sweet and simple, looks like:
A New, Dramatic Look for Burton Snowboard's Chill Foundation
The Chill Foundation, the non-profit foundation started by Burton Snowboards' founders Jake and Donna Carpenter, is an amazing organization. They have locations all over the country and engage at-risk youth in leadership activities through boardsports, including snowboarding, skateboarding, stand-up paddle-boarding and surfing.
Ages ago, I worked for the City of Portland, and one of my projects was public relations and promotion of the city's skatepark project (which Portland has, sadly, let go by the wayside). This was one of the most gratifying projects I worked on during my time in the public sector, so it was awesome getting back to a subject I'd been passionate about so long ago. (Fun fact: my last day on the job at the City, then Mayor Tom Potter invited me to join him in cutting the ribbon for a new skatepark and I may have cried a little at that generosity.)
Chill had a nice Wordpress based website but it didn't have the storytelling vibe that they needed. It wasn't edgy or boundary-pushing. It worked, it looked nice, but it didn't match their work. My team and I were excited to re-envision what Chill.org could be, complete with a fab hero video (created by Vitae Sessions), vibrant colors, some edgy-feeling iconography, an interactive map and an awesome infographic created by my frequent graphic design collaborator, Ashli Hughes of Cascade Creative PDX.
Canby Rental & Equipment Wins a Gold Marcom Award
Canby Rental & Equipment won a Marcom award for custom small business Squarespace website design.
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