Creating Audience Connection with Lead Magnets
In August 2022, we hosted our bi-monthly Community Conversation about how to create audience connection with lead magnets. It was one of our highest turnouts of the year!
Watch an excerpt below (and subscribe to the SM&Co YouTube Channel to get all of our videos right away).
Highlights from the Community Conversation include:
How to finally understand what everyone must do BEFORE creating a lead magnet
How to reframe the purpose of your lead magnet
The magic solution to convert lead magnet viewers into customers
How to see your lead magnet as one core component in your larger movement marketing framework
Click here to watch the replay on Crowdcast. (Registration is required.)