Strategy Blog
Explore perspectives on marketing and business strategy and how your website, SEO, thought leadership, and streamlined pricing position you to make massive impact, while building your authority on your terms.
Does SEO work for coaches & is it right for your coaching business?
Dig into our guide to understanding the unique questions coaches need to answer about search engine optimization.
Four Frameworks to Fuel Your Marketing & Business Strategy
Have you codified the vision for your business? If not, you're not alone! Dig into four you can use right away.
The No-Nonsense Guide to Hiring an SEO Expert
If you're focused on increasing your visibility online, growing your revenue, or diversifying your lead generation, SEO is likely a piece of the marketing puzzle. But how to you hire the right search strategist for you? We break down all ten steps.
How to Fix the MailChimp Form Error in Squarespace (Guide + Video)
Did your MailChimp form break in Squarespace? With the help of this guide and video, you'll have your MailChimp forms up and running on your Squarespace website in no time!
Creating Audience Connection with Lead Magnets, part two
Watch the replay of our Community Conversation to understand better the purpose of paid lead magnets, when to use them, and the importance of your lead magnet systems.
Why it’s time to move your website to Squarespace 7.1
It's challenging to make a case for sticking with an outdated software version, especially when the replacement offers so many incredible benefits.
Creating Audience Connection with Lead Magnets
Watch the replay of our Community Conversation on how to create better audience connections through your lead magnets.
Rethink your resources: A better way to repurpose your content
One of the most sustainable marketing tactics is content repurposing (or simply reusing existing content in new ways). Learn our best tips for doing this easily and efficiently in this article.
Three Simple Answers to Common SEO/Google Questions
Wonder why Google is rewriting your page titles? Curious about why your rankings suddenly dropped? Sarah answers these questions and more!
Data Analytics for Nonprofits: What website data nonprofits should measure and the best analytics software for charities
Are you a business owner wondering how to track visitors to your website so you can make data-informed marketing decisions? Our marketing manager breaks down this plain English explanation of web analytics.
The Fundamentals of Website Analytics: Why They Matter, What to Measure, and How to Use Ethical Analytics Tools
Are you a business owner wondering how to track visitors to your website so you can make data-informed marketing decisions? Our marketing manager breaks down this plain English explanation of web analytics.
Case Study: Using SEO and content strategy to drive the right traffic
Wondering how to use SEO on your Squarespace website to get found by better clients? Read our case study about how our client leveraged search to attract qualified leads.
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