Posts tagged Arts
Now Live! Wine et Beauté: Squarespace Website Design

Wine et Beauté is a project of sommelier, wine expert and makeup artist Monique Benôit. Monique originally came to me because she wanted to start a Squarespace-based blog chronicling her new life in Paris.

But she quickly realized that she could use her new Squarespace website to tell her larger story, showcasing her portfolio (she's worked in film and television makeup departments for many years, including on The Get Down, Boardwalk Empire, The Carrie Diaries, 30 Rock, Law & Order and more) but also highlighting her new work, which includes crafting wine and dessert pairings as for visitors to Paris as well as artistic makeup services for weddings. As a result, we created branding and overall creative direction for her project as well. 

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4 Tips for Creating a Successful Portfolio Website

I do a lot of work with artists, writers and other creative folk who need a professional website to showcase their work. For a lot of people, this is the first time they've really sat down and thought through how to present their "brand." (I'm not a fan of referral to humans as "brands," but you get my drift here.)

There's a lot to think about and since I have taught who knows how many students in my online portfolio class, trained loads of DIYers and created Squarespace portfolios for many artists, I've learned a lot about the dos and don'ts of creating a professional web portfolio. 

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