Squarespace recently rolled out changes to their SEO panel, including the SEO completion score. This update may appear at first glance to offer profound insights into your site's SEO health—yet, it ONLY checks for the presence of information rather than its quality. Let's break down the problems with this tool.

Thinking about building a marketing and business strategy? Not so fast! Your first stop is tackling these three challenges.

Overwhelmed by options? Borrow my proven method for setting marketing priorities.

Content strategy for SaaS startups can make a profound difference in your company's trajectory—but only if done thoughtfully and purposefully. Read our guide for our best SaaS content strategy tips.

Learn how to leverage your SEO meta tags not just for Google, but to build your brand in the search engine as well. This often overlooked marketing tool can help you attract clicks and clients every single day—but only when done the right way.

Are you an entrepreneur who hates marketing? You're not alone! If you want to make marketing easier, check out these seven easy to achieve strategies that are obtainable for everyone!

Is it time for a website redesign? Then it's time to get serious about preserving your SEO. In this guide, I walk you through the checklist for website redesign SEO so your next site is nothing but smooth sailing.

Heard the term “marketing funnel” and not sure what this all means? I break down what a successful marketing funnel, and a thriving SEO funnel, looks like and how you can leverage both in your business.

Squarespace isn't magically going to solve your search engine optimization concerns—but no platform will. It's all in how you use your website and your content marketing strategy. 

Struggling to price your high-level services? We've all been there! Read Sarah's guide to finding your pricing sweet spot for consultants, coaches, and creatives.

Are you wondering where to go with social media and if there’s a way to navigate it as it’s become messier and messier? In this essay, originally published in the newsletter, Sarah breaks down what your best next steps are.

Should up update old blog posts or write new ones? We break down how to decide which is best for your website's SEO.