Case Study: Medical Consultant Website

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Integrative Rheumatology Consultants is the brilliant concept of the sister of one of our favorite past clients, Dr. Weintraub of Duet Plastic Surgery, who introduced us! Jill, a board certified rheumatologist and chef (how cool) left corporate medicine during the pandemic in pursuit of a new way to work with patients.

We were thrilled to help her launch her new consulting business and brand it with our partner, Let’s Go Studio.

The result? A distinctive Squarespace 7.1 website that’s deeply branded and helped our client launch her new consulting startup business quickly.

Integrative Rheumatology Consultants Website

We rarely work with physicians, as their are specialty companies that have a high level of expertise in medical marketing, and we want to ensure that our collaborative, boundary-pushing approach is a good fit. But we loved working with Jill!

An Approach Page is Essential for Any Consultant

Branding is another crucial element for consultants to consider—a brand is more than a logo, it’s a feeling and identity and much more! We infused the whole site with a welcoming, warm feeling in alignment with the entire IRC brand.

Not every website needs to be white—the warm tones emphasize IRC’s welcoming, alternative approach to medicine.

Squarespace 7.1 combined with some clever (if I do say so myself) coding was the perfect website solution for this new business.

Wondering if Squarespace 7.1 is the right solution for your consulting practice? Book a strategy session with yours truly to dig into your website platform questions!

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