What visual designers can learn from this year’s RHS Chelsea Flower Show

 
 

When you work in creative fields, it’s easy to get stuck in a rut, looking for inspiration in the usual places: Dribbble, Instagram, Awwwards, etc. But I encourage folks to look outside the usual suspects. My favorite place to find creative inspiration? Gardening!

 The M&G Garden—RHS/ Neil Hepworth ©RHS

You know that we love our garden and with that we love Monty Don and Gardner’s World on Britbox. This year we were treated to Britbox broadcasting the RHS Chelsea Garden Show’s nightly wrap-up program (um, we were supposed to get live daytime coverage and a Saturday night show, but they failed to materialize, do better Britbox!). In addition to our love of Carol Klein’s enthusiasm and amazing poppy dress we thought there were some good trends and ideas for your projects the rest of the year.

The M & G Garden from Andy Sturgeon

View this post on Instagram

Andy is very pleased to have won Gold at this years RHS Chelsea Flower Show with his M&G Garden. Huge thanks to the whole team involved. #andysturgeondesign #mandggarden #AndySturgeon #rhschelseaflowershow #RHSChelsea #goldmedal #chelseaflowershow #chelseaflowershow2019 #rhschelseaflowershow2019 #showgarden

A post shared by Andy Sturgeon Design (@andysturgeondesign) on May 21, 2019 at 12:18am PDT

The winner of this year’s Best Show Garden, the Gold Medal winning M & G garden by Andy Sturgeon brought a number of lessons to be learned from (besides it being an absolutely amazing piece of work, it is just, wow).

  1. The use of big bold structures, black, and texture creates elegance and drama. The blackened timber sculptures are meant to look like rock formations and lead your eye throughout the garden. The green planting (more about that in a bit) pops against the charcoal, while the texture adds interest to it and doesn’t allow the large structures to swallow up everything.

  2. In this clip you can see how the sculptures came together, I like to think this is a good reminder of the importance of working with people you trust and who you know will bring their best skills to a project. You can see that artist, Johnny Woodford, had the time and space to create something amazing.

  3. In his interview with Joe Swift, Andy talks about the importance of being inspired by what is around you and the design, form, texture and light that is in everything.

Colors (Colours)

It is a flower show, so there are colors everywhere! From the first night’s broadcast though we learned from Monty and Joe that year’s gardens were dominated by shades of green.

View this post on Instagram

A slice of serenity! The @davidharbersculptures @savills garden designed by @andrewduffgardendesign & built by @gardenlink_ was so calming in such a busy atmosphere. The people that stood admiring were almost silent which just means that Andrew’s design really did have the desired effect! Our long grasses with buttercups look amazing!! #rhschelsea #davidharber #savills #showgarden #relaxinglandscape #reflection #sculpture #art #bespoke

A post shared by Lindum Turf Ltd (@lindumturf) on May 29, 2019 at 12:24pm PDT

View this post on Instagram

This weekend we visited the #ChelseaFlowerShow ? One of our favourite gardens was the pictured ‘green switch’ designed by @kazuyuki.ishihara. The garden was designed to represent the space we inhabit when we ‘switch off’ from the stresses of contemporary urban life and seek the things we like to do, such as spending time in nature | ?: @bez.ogrodek #CamronLondon . . . . . #japanesegarden #chelseaflowershow #rhs #chelseaflowershow2019 #rhschelsea #rhschelseaflowershow #flowershow #showgarden #bbcgardenersworld #visitlondon #targiogrodnicze #gardenexhibition #garden #gardening #garden_styles #gardengram #gardengoals #gardendesign #gardeninglife #gardenlove #gardenlover #gardenideas #gardeninspiration #gardenerslife

A post shared by Camron Public Relations (@camronpr) on May 28, 2019 at 1:10pm PDT

View this post on Instagram

The Resilience Garden. Chelsea Flower Show 2019. Designed by Sarah Eberle.. Forestry Commission’s centenary. #rhschelsea #chelseaflowershow2019 #rhschelseaflowershow2019 #English garden #horticulture #rhs

A post shared by Paul Cox Photographic (@paul_cox_photographic) on May 27, 2019 at 12:18pm PDT

But it wasn’t just green, you can how the moody blues, grays and purples are punctuated by flourishes of pink and white. The effect is lovely.

View this post on Instagram

Wishing you had the money to have a garden like this but then realise you live in London #rhschelsea #chelseaflowershow #londonlife

A post shared by Joe Amey (@joe_amey) on May 27, 2019 at 11:09am PDT

View this post on Instagram

Stunning planting on the @perennialgrbs garden in the pavilion spent the morning here on Saturday #volunteerlife #rhschelsea #perenniallifelinegarden #perennial180 #rhs #chelseaflowershow #rosemeadow #rhs

A post shared by @ teot1290 on May 27, 2019 at 2:57pm PDT

Our favorite Carol highlighted a couple of amazing flowers— The bronze blue of the Iris Sultan’s Palace , the deep purple and sable of the Iris Superstition and the soft pinks of pimpinella major 'Rosea.’

I was inspired by Monty pointing out the use of different shades of yellow planted together, something I would not have thought of using. Tonality can be very powerful indeed!

View this post on Instagram

#greenfingerscharity garden #rhschelsea Beautiful subtle fresh colours. Looks beautiful with the lovely tiling too. #loverhschelsea #rhschelsea2019 #flowershow #photography #gardens

A post shared by Dianelizbroadley (@dianelizbroadley) on May 27, 2019 at 2:14am PDT

View this post on Instagram

#rhschelsea2019 #kategouldgardens #chelseaflowershow

A post shared by Chris Lines (@chrislinesartist) on May 24, 2019 at 4:11am PDT

The whole week was amazing to watch (oh, to have actually been there!). Listening to the designers of the show gardens explain their design brief’s and inspirations was a good reminder of how whether you are working in the soil or digitally working within the parameters of your client is what drives your design. Achieving great results takes working together and a bit of trust.

Sarah Moon

Sarah Moon is a marketing and business strategist based in Portland, Oregon and is an expert in the nuances of leveraging the search engine for service providers and other experts. Using her signature Alignthority® System, she helps entrepreneurs get found, own their voices, and grow their businesses.

Ready to collaborate? The best first step is a 1:1 consulting session.

https://sarahmoon.com
Previous
Previous

Should you start a membership website?

Next
Next

FAQ: Adding an Affiliate Program to Squarespace