Business-Savvy Marketing & SEO Consulting

Always Handcrafted for Humans, by Humans

Ready to boost your impact, own your voice, and grow your business?

I partner with ambitious entrepreneurs to grow their businesses—and their movements—without the sleaze, misalignment, and overwhelm that permeates modern business culture. Using a unique mix of qualitative and data-informed strategies known as the Alignthority® method, I meet you right where you’re at and tailor a solution that meets your goals and capacity.

Is it time for you to shake things up sustainably and strategically?

Then you’re in the right place.

Most modern marketing strategies aren’t designed for folks like you and me.

The hard truth is that most are created for massive corporations with massive ad budgets, giant staffs, and nearly limitless resources, while small businesses, consultants, coaches, and other experts are left feeling that the advice they’re given just doesn’t fit—and they’re right, it doesn’t. Marketing didn’t work? This is precisely why: It wasn’t meant for you.

We have two choices: we can struggle to force our businesses into an ill-fitting mold, or we can reinvent a system that works for us and allows us to thrive. I don’t know about you, I prefer door number two.

This is why I developed the Alignthority® System.

Let’s Turn Your Expertise Into Your Marketing Competitive Advantage—Without Stress, Overwhelm, or Astronomical Ad Spend

I don’t want your brilliance to disappear in the social media scroll, never to be seen again.

My Alignthority® marketing and SEO system leverages the power of data analysis and research mixed with strategic creativity to build your authority, on your terms. I use a clear, yet flexible, pathway containing three core actions: Clarify, Create, and Cultivate.

“Sarah Moon has a way of bringing out in you the thing that has always been in your head, but you never probably didn’t have the words to verbally express. She has a way of framing it in a way that you go, yes, that’s what I’ve been trying to say.”
— Nequosha Anderson Esq., Anderson Law Firm

Marketing Fundamentals

  • Framework development: Distill your proprietary process into a marketable visual message.

  • Message refinement: Fine-tune your copy without fluff or fuss, meeting your audience right where they’re at, right now..

  • Identify your Sphere of Authority™: You’re an industry leader—let’s harness that excellence into marketing momentum.

  • Ongoing marketing advisory & as-needed support: We all need some guidance and feedback sometimes, and I’m here when you need it.

Marketing & SEO Consulting Services

The Alignthority® system leverages three core service areas, which are tailored specifically to meet your business goals and amplify your strengths as a thought leader. Of course, our work together all starts with strategy—otherwise you’re just playing a guessing game. From one-time strategy sessions, to extensive ongoing support, all of my clients receive the same bespoke, personalized, and thoughtful human-centered approach as we collaborate to transform their marketing approach from flustered to flourishing.

SEO & Content Strategy

  • Bespoke SEO Implementation: Get found by right-fit clients at just the right time with my brand-sensitive approach to getting your website found in Google and beyond. Squarespace user? No problem—that’s my speciality!

  • Content strategy: Stop the guesswork and commit to content the right way with my search-powered approach.

  • Search-savvy training: Learn the Alignthority® method of content development and SEO 1:1 or via on-demand online SEO courses.

Offer & Business Development

  • Build your best offer: Create an irresistible service that’s fun to sell thanks to a smart messaging framework.

  • Business coaching for creatives: As a former agency owner, I’ve seen it all. Let’s navigate those sticky growth points together.

  • Strategic planning: Ready to envision your next move? Perhaps plan a new marketing funnel, business pivot, or explore the viability of a service? That’s when strategic planning is your new best business friend.

Meet Your Strategist, Sarah Moon

Sarah Moon, of Sarah Moon Consulting, a marketing strategist with brown hair and glasses, smiling at the camera.

Thought Partner. Marketing Consultant. SEO Expert. Authority Coach. Business Strategist. Trusted Advisor.

I play a bunch of different roles for my clients, and those are just some of the titles clients have given me. The title that fits shifts all the time, depending on what my clients need to reach their goals—and that’s part of the fun.

I’m fortunate to have a pretty big toolkit, as a former college-level instructor focused on professional education for adults, and communications director in the public and private sector (I’ve seen some stuff, I tell you). 

I’ve been running Sarah Moon Consulting since 2008 and had a special interest in the magic of the search engine and its treasure trove of data since shortly thereafter, when I saw how focused, strategic content marketing was exponentially growing my business every year. 

I’m excited to share my methods with you and support you in your journey to becoming an authority—whatever that means to you.

Learn My SEO Strategy in Engineer Luck, A Free & Actionable Course for Subject Matter Experts Like You

If you’re curious about how you can leverage your know-how into a marketing strategy that is not only effective, but doable, then you’ll love my free course, Engineer Luck. In this course, you’ll discover exactly how a simple and effective SEO funnel—that’s marketing speak for turning website visitors into clients or customers—can impact your business and how you can stop getting lost in the social media vacuum.

— My Marketing Consulting Client Stories —

  • Sarah Lobkovich, OKR Strategist, Sitting at a Table

    How Sara amplified her business by embracing her vision with Spark Sessions

    Meet Sara Lobkovich, an OKR Strategist, thought leader, and Spark Sessions client who diversified her marketing and leaned into her authenticity following our work together.

    Read the Story
  • Jamar Diggs

    How Jamar landed a Fortune 500 company client with Spark Sessions

    Meet our client Jamar Diggs, a YouTube Marketing Strategist and one of Sarah’s Spark Session’s clients. Learn how she facilitated his framework development and transitioned from agency owner to in-demand consultant.

    Read the Story
  • Smiling person sitting on desk in office with clock on wall, bookshelves, and lamp.

    How the Alignthority® Accelerator Helped Natalie Double Her Revenue

    Meet Natalie Bullen, founder of Unapologetic Wealth and one of our Alignthority™ Accelerator clients. Learn how she used her experience in the Accelerator to get clarity on her message without compromising what already worked.

    Read the Story
  • Nic SIdoti

    How Nic learned to love her business again with Spark Sessions

    Learn how developing a business and marketing framework helped Nic, a website designer, create a new spark in her business.

    Read the Story
  • Nequosha Anderson

    How Spark Sessions Helped Nequosha Surface the Brilliance Within

    Learn how Spark Sessions helped attorney Nequosha Anderson discover the brilliance within her firm.

    Read the story
  • Sasha Patpatia Photo

    How transforming her business reignited Sasha’s creative practice

    Meet Sasha Patpatia, a coach and artist who developed a framework and new services suite as a business coaching client.

    Read the Story

Ready to craft a marketing strategy that’s designed just for you? It all starts with a simple Alignment Call.