Category: FYI

Looking for tips, tricks, and how-to advice? These articles have you covered.

Sarah Moon

Planning Your Portfolio Website: 3 Fool-Proof Website Outlines to Use Right Now

When Kath and I first started thinking about launching Design in a Day, I looked back at my notes from the portfolio website class I taught at PNCA for many years. I had a handful of “cheat sheets” to help students who were stuck figuring out their site’s structure. 

Digging these back out, I found three that my students referred to over and over again. 

#1 Just the Work, Please

I love this all-business approach to websites for creative folks. With this outline, we put the work at the center of the site, using it as the key visual on the homepage. Here’s what this site outline, sweet and simple, looks like:

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Sarah Moon

4 Tips for Creating a Successful Portfolio Website

I do a lot of work with artists, writers and other creative folk who need a professional website to showcase their work. For a lot of people, this is the first time they’ve really sat down and thought through how to present their “brand.” (I’m not a fan of referral to humans as “brands,” but you get my drift here.)

There’s a lot to think about and since I have taught who knows how many students in my online portfolio class, trained loads of DIYers and created Squarespace portfolios for many artists, I’ve learned a lot about the dos and don’ts of creating a professional web portfolio. 

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Sarah Moon

Limitations of Blogging with Squarespace

One of the things I talk to my clients about a whole lot is what their sites can and cannot do. This depends on a whole lot of factors, including template choice, technical skills and, yes, the platform you’re working with. One thing I’m very clear with each new client who’s fallen in love with Squarespace thanks to the ease of creating content is what the system cannot do. 

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Sarah Moon

Real Talk: Squarespace vs Shopify (and more!)

As Squarespace has grown like wild over the last couple of years, my inbox is flooded with folks who want to launch online stores on the system. As a Squarespace Specialist and someone who’s launched loads of stores on this system, this is good news for me. However, as often as I receive inquiries that are a good fit for Squarespace’s commerce system, I receive inquiries from folks who would be better served by a system other than what Squarespace offers in terms of Commerce. 

Yes, I said it: Squarespace isn’t the best solution for all online stores. 

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It’s been a year since we worked together, and I just looked at my numbers: my traffic has increased 900% and my revenue doubled!

– Consulting Client –

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