Sutro Li Accounting Squarespace Website Redesign

About the Project

Sutro Li is an accounting firm based in the San Francisco Bay Area, with a remote team working on the west coast of the US and in India. With an audience of nonprofit managers and socially-conscious start-ups, Sutro Li wanted to stand out and demonstrate how distinctive their services are. They started with a strategic branding process with our friends at Flight Design Co, which resulted in a striking new brand, featuring strong geometry and a vibrant aqua palette. Then, SMCo stepped in and built on that work with a refined, purposeful website that strategically targets their ideal audience.

How We Helped
  • Distinctive shape divider, recalling the new logo shape
  • Duotone color palette
  • Stock image curation
  • Custom black/white to color team hovers
  • One-of-a-kind double-bordered, offset call-to-action button
  • Customer journey map
  • Strategic blueprint
  • Social media graphics
  • General web strategy consulting

Explore the Project