Arrow Birth Membership Website

Arrow Birth is a membership-based startup turning the world of birth consulting and education on its head and taking their knowledge online with a documentary style course and expert consulting.

About the Project

Mari & Tara are longtime midwives in the DC area who had a big dream of taking their knowledge and experience to the masses via online childbirth education. To make that happen, we had to create a membership program and online course system that was entirely custom. Plus, we needed to dig into all kinds of complexities like pricing strategies and create a self-managed system that would allow them to adjust as they got customer feedback. We’re thrilled with the result and are loving watching the Arrow Birth team be empowered in their online marketing and website!

How We Helped
  • Online course implementation with LearnDash, a state of the art LMS tool for WordPress
  • Membership management with Paid Memberships Pro
  • Custom WordPress website design
  • Pricing strategy
  • Lots of fun bells & whistles!

Explore the Project

We worked with Sarah and her team at Sarah Moon + Co for the development of our WordPress membership site. Sarah is a wonderfully talented and a critical thinker, becoming essentially a business consultant as well as a web designer. She helped strategize ways to set up our site effectively and efficiently, always keeping our long-range goals in mind. I highly recommend her and her team!

Mari Smith

Arrow Birth